The NA Consumer PMM team works closely with our research & analytics teams to identify customer needs & pain points, distilling them into a prioritized set of development opportunities for the Product organization. It partners with Product Managers & Designers to help shape the product solutions. And when those solutions are ready this team develops the go-to-market strategy, in partnership with the brand & consumer strategy, to drive the successful launch and adoption of those products.
PMMs also frequently collaborates with their PMM peers across the globe to align opportunities and drive holistic and global go-to-market launch.
Product marketing is a multi-dimensional discipline at Paypal, requiring continual consumer engagement, broad and deep knowledge of technical products and platforms, communication skills to develop messages that resonate with the market, and sophisticated marketing skills to execute demand generation strategies.
The Head of NA Consumer PMM reports to the Director of Consumer Strategy, Planning & Product Marketing for North America and is part of the NA Consumer Marketing organization
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