WHO WE ARE LOOKING FOR:
An effective client-facing leader who will own function-specific training and excellence standards, while also developing best practices and processes within the Trading function. We are looking for an individual possessing excellent communication, strategic and leadership skills to serve as a coach, functional manager and senior advisor to the team.
WHAT YOU WILL BE DOING:
- Manage a portfolio of business across all key clients in the LA area
- Oversee a Trading team of people managers and individual contributors
- Become a leader in RTB buying strategies, optimization algorithms, and data visualization
- Become a leader in best practices for the TheTradeDesk Platform, and offer insights on how to improve campaign effectiveness through the platform's functionality. Mentor clients leveraging this expertise.
- Combine data analysis and client feedback to create optimization strategies and provide solutions for complex campaigns to meet client objectives
- Help build our trading best practices, including creating training collateral and internal resources
- Work closely with Product Management and other cross-functional teams to help define features and enhancements to improve the platform
- Work closely with the client services team to develop and execute an onboarding plan that will make customers successful with our real time buying platform.
- Understand and effectively communicate The Trade Desk's value proposition, technology, processes, and partnerships, as they relate to growth of current client accounts
- Help build the Client Services practice, including developing training material, customer facing assets, and internal resources for trading media through our platform
WHAT YOU BRING TO THE TABLE:
- Bachelor's Degree
- 5+ years of online ad operations experience required; 3+ years of client-facing experience
- Managerial experience & strong leadership skills; ability to set and communicate goals, measure accomplishments, hold team accountable, and give useful feedback; delegate and develop; keep people informed, and provide effective coaching
- Experience in working with ad exchanges, aggregators, ad servers, and other optimization platforms
- Solid experience in trafficking and optimizing CPA, CPC direct marketing campaigns preferably in an RTB environment
- Solid experience in Excel including pivot tables, chart-making, and manipulation of data sets
- Outstanding troubleshooting, analytical, and problem-solving abilities, along with an ability to collaborate cross-functionally in a get-it-done now start-up environment
- Proven track record of growing accounts by forging a strong relationship with clients, understanding their objectives and recommending best strategies
- Effective time management skills – ability to prioritize and meet deadlines.
- Self-starter – able to tackle new clients or territories with little guidance
- Quick learner – able to rapidly grasp new technology and product changes