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Director, Growth Marketing in Mays Landing, NJ



$200K - $250K*


Brand Marketing & Management, Digital Marketing & Social Media


11 - 15 years

Job Description

Required skills:

Required Skills / Responsibilities:

  • Set strategic and operational plans for the growth marketing function, including goals and objectives, resources, budget and prioritization of initiatives to maximize output.
  • Develop content marketing and demand generation campaigns/programs that generate robust pipeline in target segments. Partner with content marketing team to define requirements for content creation and adapt content to match each market segment and campaign.
  • Implement programs that drive leads and ongoing engagement with target customers, including webinars, email campaigns, social marketing and events.
  • Partner with sales and senior management to identify targets for account-based marketing (ABM) programs. Develop ABM strategy and execution plan for each selected account. Partner with account executives to implement a closed loop communication strategy with key decision-make
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Valid through: 2020-4-3

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* Ladders Estimates