Director, Field Marketing

Splunk   •  

San Francisco, CA

Industry: IT Consulting/Services

  •  

8 - 10 years

Posted 270 days ago

This job is no longer available.

Role:

You want to work at a fun, growing company, where you can impact the organization’s success. Splunk is searching for a Director, Field Marketing with a consistent track record of leading successful marketing teams and strategies aligned to sales priorities and review targets. You should be comfortable with changing priorities and responsibilities. Splunk is a young, fast-growing company with a passion for building great technology and having some fun along the way. We work hard, we have fun, and we challenge one another to be better.

In this role you'll have a direct impact on the success of our Americas sales organization. As our organization changes and grows, you’ll lead the way in developing programs to help generate new pipeline and accelerate adoption in existing customer accounts, while driving new logo acquisition. This is a great opportunity for a sharp, eager Field Marketer leader interested in jumping on board with one of the fastest growing companies in the Big Data space. This role has high executive visibility and an opportunity for growth within the organization.

Responsibilities:

  • Build national plan aligned to sales priorities and revenue targets
  • Lead integrated marketing programs to drive pipeline growth and customer loyalty with customer and prospect organizations. Programs include Splunk led events, regional sponsorships, executive events, hands-on workshops and more to showcase customer success and demonstrate the value of Splunk to support new customer acquisition and expansion.
  • Understand the segment specific trends and customize programs as needed
  • Communicate all marketing plans, activities and report program results consistently to sales
  • Track program results, measure program success, and report metrics via SFDC and presentations to regional AVP and sales teams
  • Cross collaborate with other marketing channels – partner marketing, online, social, press, customer references and others to integrate field programs into customer buyer’s journey
  • Develop strategic plans mapped to sales priorities and goals
  • Manage channel marketing strategy and execution
  • Track program results, measure program success, and report metrics via SFDC and presentations to AVP and marketing team

Requirements:

  • Minimum of 8years Marketing or Field Marketing Experience
  • Minimum 5 years marketing in B2B software
  • 3+ years of experience managing teams
  • Passion for learning, passion for new and emerging technology trends
  • Used Salesforce.com to create campaigns and track program performance
  • Managedevent logistics from planning through follow-up
  • Created crafty, compelling content, with a good eye for editing and proofreading
  • Used Eloqua or similar software to execute email programs and track effectiveness
  • Can hit aggressive deadlines while delivering high quality work
  • Written and spoken communication that is clear and concise
  • Manage to budget
  • Ability to influence others in a cross-functional team
  • Passion for learning, passion for new and emerging technology trends