Direct Response Marketing Manager II in Burbank, CA

Save

compensation:

$80K - $100K

specialty:

Brand Marketing & Management

experience:

Less than 5 years

Job Description

Description:

The Direct Response Marketing Department is responsible for developing and implementing targeted direct response marketing strategies to support business line growth objectives. Active engagement in a range of responsibilities, including assisting in all aspects of the Marketing Communication implementation to support direct response marketing and brand strategies; supporting the senior staff in the development of day-to-day marketing campaigns and media placement activities; and assisting in the development and project management of day-to-day marketing campaigns and internal client relationships.�


Essential Functions:


-- Manages components of larger projects in conjunction with DRMM or Marketing Manager.

- Reviews and edits marketing materials and coordinates editing process with internal and external partners.

- Assists consultant in day-to-day client management.

- Develops

See More

Valid through: 2020-1-17

About Kaiser Permanente

Kaiser Permanente (KP) is an integrated managed care consortium, based in Oakland, California, United States, founded in 1945 by industrialist Henry J. Kaiser and physician Sidney Garfield. Kaiser Permanente is made up of three distinct but interdependent groups of entities: the Kaiser Foundation Health Plan, Inc. (KFHP) and its regional operating subsidiaries; Kaiser Foundation Hospitals; and the regional Permanente Medical Groups. As of 2014, Kaiser Permanente operates in eight states and the District of Columbia, and is the largest managed care organization in the United States. As of December 31, 2015, Kaiser Permanente had 10.2 million health plan members, 186,497 employees, 18,652 physicians, 51,010 nurses, 38 medical centers, and 622 medical offices. As of Dec. 31, 2015, the non-profit Kaiser Foundation Health Plan and Kaiser Foundation Hospitals entities reported a combined $1.9 billion in net income on $60.7 billion in operating revenues. Each Permanente Medical Group operates as a separate for-profit partnership or professional corporation in its individual territory, and while none publicly reports its financial results, each is primarily funded by reimbursements from its respective regional Kaiser Foundation Health Plan entity. KFHP is one of the largest not for profit organizations in the United States. KPs quality of care has been highly rated and attributed to a strong emphasis on preventive care, its doctors being salaried rather than paid per service, and an attempt to minimize the time patients spend in high-cost hospitals by carefully planning their stay. However, Kaiser has had disputes with its employees unions, faced civil and criminal charges for patient dumping, faced action by regulators over the quality of care it provided, especially to patients with mental health issues, and has faced criticism from activists and action from regulators over the size of its cash reserves.
Total Jobs:
256
Total Experts:
51
Average Pay:
$121,218
Total value of jobs:
$153,220,000
% Masters:
41%

Kaiser Permanente Photos

company social media photocompany social media photocompany social media photocompany social media photo
Learn More About Kaiser Permanente