Reporting to the Manager, Analytics & Optimization, theDigital Optimization Strategist II isresponsible for generating and maintaining meaningul analytics and recommending optimizations for the program of a major client. This role isresponsible for delivering data-driven ideas to make the program perform better, including presenting these ideas and performance updates to the client regularly. TheDigitalOptimization Strategist will partner with the Client Service Manager to deliver on the client's needs.
• Generate and maintain analysis of client data, creating and presenting data-driven deliverables from standard client reports to major client presentations.
- Gather standard web analytics data and preparing weekly client reports
- Analyze client site analytics, documenting performance of key funnels, flows and pages
- Produce data-driven templated slides for clients’ Business Review decks
- Business travel 1-2 times a quarter
• Solution and implement new program chat solutions and optimizations
- Attend client technical review meetings to determine the optimal way of testing new/existing program chat solutions
- Prepare standard Change Management Requests (i.e. technical documents to be used by internal Implementation teams to build chat solutions) and updating site immersion documents
- Maintain and updateinternal library of test cases and test data to validate currently live chat solutions.
• Ensure internal processes are understood and followed to enable client satisfaction, retention, and growth and ensure account is profitable for Nuance, including by identifying needs and opportunities for additional chat services and optimization opportunities
• Inventory client site analytics, documenting performance of key funnels, flows and pages
• Baseline performance strategy creation for each client
• Marry client site performance to chat performance trends
• Prove out and challenge existing best practices and assist in documenting proven findings, approaches, and strategies
• Assist in client planning and communication on strategic direction
• Possess the capacity to perform essential duties with minimal supervision and direction, and to mentor others
• Demonstrate success in working with complex strategic clients
• Perform tasks related to securing and keeping the products, tools, and processes that you are responsible for security
Number of Years of Work Experience: 5
- Excellent Communication skills (written and oral)
- Creation and delivery of presentations
- Data Analysis
- Advanced Microsoft Excel skills
- Project Management
- A/B and MultiVariate Testing
- Understanding of web/digital concepts
Education:Bachelor's degree in business, marketing, finance or related field preferred.