Developer Marketing Manager at Optimizely in Nashua, NH

We’re starting a new chapter as a combined business with Optimizely as we proudly join forces to create a new wave of digital leaders by transforming digital experience creation and optimization. In September 2021 we will move forward as a combined business under the name Optimizely

Episerver is consistently ranked as a market leader in digital experience creation, supporting the digital journeys of 9,000+ global brands, while Optimizely is the world’s leader in experience optimization. Combined, these two powerhouses create the most advanced digital experience platform in the industry. Together our mission is simple; we empower people to unlock their digital potential by giving them the tools and the confidence they need to operate freely so that they can create and optimize digital experiences that result in outsized outcomes for businesses and people.

The scale of our product has created tremendous potential for growth with Episerver + Optimizely – growth of teams, growth of influence, and growth of personal careers. If you are looking to work on the next generation of digital technologies in a fast-paced, hyper-growth environment, apply! We’re just getting started...

We are looking for a creative, collaborative, and data-oriented developer marketing manager to establish a presence within the developer community in order to promote the capability and flexibility of the Optimzely products across the globe. You will be moderating and supplying relevant information about new launches and features available to technical audiences. In addition, you will help define and execute Optimizely’s relationship with developers through messaging, outreach, and programs.

The ideal candidate will have hands-on developer marketing experience in a SaaS company or a developer turned marketer. They will be self-motivated and have demonstrated ability to perform at a high-level in previous professional experience. This role will work cross-functionally with different departments in marketing and be a GTM partner to our sales, product, and customer success organizations.

As a Developer Marketing Manager you will:

• Design community tools and services to facilitate the growth and engagement of developers
• Identify and defining the landscape of online developer marketing channels and proposing strategies to utilize them.
• Educate developers on Optimizely's technologies and product offerings
• Identify, acquire, and nurture an ecosystem of developers that build environments with Optimizely's technologies
• Help produce developer-focused events such as meetups, hackathons, etc.
• Work with our partner network to gather insights and feedback to better understand their needs
• Provide actionable feedback to product and engineering teams.
• Maintain a strong and credible presence in social media and technology channels relevant to developers to communicate any new features, updates, and/or changes to our products.
• Assist in developing cross-functional launches, coordinating the efforts of engineering, sales, marketing, PR, and operations.
• Develop internal and external messaging, partner and customer enablement, and integrated campaigns and nurture programs for developers.

About you:

• 4+ years of experience on high-performing technical/product marketing teams or marketing to developer communities.
• Excellent written communication and presentation skills
• Strategic, analytical thinker with a pragmatic, data-driven mindset
• Proven ability to manage multiple projects in a fast-paced environment
• An understanding how developers use our platforms and tools.
• Proven track record of working with and marketing to a developer audience.
• 1-2 years’ experience developing and working in modern programming languages/frameworks a plus.
• Self-starter who is experienced in successfully taking a project from concept to execution.
• Demonstrate a passion for relating to technical audiences and making sophisticated concepts simple to understand for users.
• Show success in having tackled ambiguous problems and broken them down into well-scoped solutions.
• Excellent interpersonal, facilitation, and communication skills.
• Experience with experimentation, marketing technology, data and analytics, or product management a plus.