Brilliant is seeking a creative person with a strong STEM background and a passion for math and science storytelling to lead the creative direction for Brilliant’s content marketing and ad campaigns.
Most days, your job will be to write and storyboard for 2 hours, and the rest of the day, to look for things to write about. You will do this in a variety of ways, including – taking lots of Brilliant courses, talking to course creators, seeing what ideas the art team is generating, and reading widely, especially popular math and science in books and on social media.
Once a week, you’ll present your ideas, and each month you’ll execute a few of those ideas into a final piece, in collaboration with artists, animators, designers, and content experts as needed.
Additionally, you will help set the strategy, voice, tone, and content for our social media presence, email content marketing, and “how it’s made” or “about us” videos and blog posts, working as a creative partner to our marketing operations lead.
- Show people why math and science is beautiful, fascinating, and fun.
- Make things people want to watch, that don’t look like advertising.
- Be generative – play with lots of divergent creative ideas before picking a direction.
- Write compelling storyboards that make STEM learning larger than life, and entertain people or give them something of depth.
- Write to be timeless.
- Make people notice Brilliant.
- Tell a story with a beginning, middle, and end in short-format pieces that are typically anywhere from 30 seconds to 2 minutes.
- Adeptly shift registers between funny, serious, and beautiful, for different creatives.
- Coordinate and project manage artists, animators, designers, and context experts to bring your best ideas to fruition.
- Engage with people responding to our creatives in a helpful, delightful way.
- Set the strategy for and oversee the execution of our social media posts, email campaigns, and videos and blog posts about Brilliant.
- Use data to inform what’s resonating and what isn’t.
- Have a B.S. degree or above in a STEM field (or an equivalent level of understanding)
- Love math and/or science, and voraciously learn new things for fun
- Are a keen observer of the world, and a student of popular culture
- Read widely, ideally across genres
- Understand the mechanics of storytelling and are a great storyteller
- Have impeccable editorial judgment for short-format visual and written communication
- Enjoy creative writing, and have the discipline to write a few pages every day
- Have a flair for showmanship
- Are excited to learn about the craft of marketing and the history of iconic advertising
- Collaborate well with other creative people
- Are detail-oriented and highly organized with strong project management skills
- Regularly use at least one social media platform