Content Marketing Manager at Newegg Incorporated in City Of Industry, CA

Purpose of Job

We are looking to hire a Content Marketing Manager who will be in charge of overseeing the content marketing of the Newegg professional services for sellers and vendors, marketplace seller acquisition, and Newegg B2B-facing branding. As a successful hire, you will be responsible for developing a content marketing strategy that aligns with the overall team strategy, crafting content to power campaigns for various segments of current and prospective marketplace sellers.

To be a successful hire, you will need prior experience with crafting and optimizing high-quality marketing content and content strategies, as well as an understanding of SEO, e-commerce, and quickly learn the online marketplace specifics. Taking ownership of the creation of blogs, eBooks, webinars, white pages, videos, and other content formats with professional, polished output and a critical eye for results will be a critical component to success. You will need to have an understanding of digital marketing analytics, and e-commerce experience as well as B2B marketing. A bachelor's degree in marketing, business, or related fields is a must.

Job Requirements

• Bachelor degree or master degree in marketing, business administration, or relevant fields
• Data-driven decision-making, with the ability to test hypotheses and alter course fluidly
• 5 years of digital marketing experience
• Ability to write engaging copy in various delivery formats, with a clear understanding of the e-commerce market landscape
• Understanding of web analytics, familiarity with Adobe Omniture and/or Google Analytics
• Understanding of public relations
• Advanced communication skills, and a firm team-oriented mentality
• Ability to quickly adapt to change, with a strong sense of prioritization and urgency