Brand Manager, HE Marketing

Lionsgate   •  

Santa Monica, CA

Industry: Media

  •  

Less than 5 years

Posted 170 days ago

This job is no longer available.

Responsibilities:

 

Summary of Position:

  • Handle product development though delivery, marketing and promotions.
  • Develop and implement integrated marketing plans and strategies for home entertainment that maximize sales potential (trade and consumer)
  • Manage the creative process to ensure the proper execution of all advertising, marketing materials, product design/packaging and promotional development.
  • Lead the integration of Sales, Marketing, Legal and Operations to ensure proper execution. 
  • Develop promotional partnerships and execute consumer campaigns supporting retail accounts.
  • Create and manage financialbudgets for all projects and promotions coordinated with business plan objectives.
  • Manage and develop an Assistant Brand Manager

 

Experience & Skills:

  • The successful candidate will have at a minimum of 3-5 years of brand management experience. 
  • Home Entertainment industry or consumer packaged goods experience strongly desired
  • Should be highly motivated with strong organizational and interpersonal skills and the ability to multi-task and take initiative in a fast-paced environment.
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