Associate Media Director, Social

RPA   •  

Santa Monica, CA

Industry: Advertising & Marketing Services


5 - 7 years

Posted 292 days ago

This job is no longer available.

Where You’ll Be Working

We’re RPA: an independent advertising agency that puts People First. It’s a unique philosophy for a different kind of agency: where we aspire to create work that truly matters to people, for brands that respect and value people, with a team we empower and treat like people. And we do it all in the heart of sunny Santa Monica, California.


Why You’ll Never Want to Leave

Our People First philosophy means creating a culture where people like you can thrive, do meaningful work, and — we hope — stick around for a while. In an industry known for high turnover, people at RPA seem to recognize the value of an environment that truly wants to support our Associates’ lives and career growth.


·         Onsite Health Wellness Days

·         Monthly Happy Hours

·         Close proximity to the beach


Who You’ll Be Collaborating With

Every day, you’ll be teaming up with a diverse, enthusiastic, multi-disciplinary team of Social Media rockstars with a smart sense of humor. Your future work buddies include:

  • An Associate Media Director who tries to have a green thumb
  • An Analyst, Search who travels far and wide to get the best landscape photo


What You’ll Be Helping Achieve

RPA is seeking an Associate Director, Social Media to join the Social Media Search team. The Associate Director is a critical member of the RPA Social team, primarily responsible for leading Honda & Acura social strategy to drive consumer engagement across all social platforms.  This role reports directly into the SVP, Group Director Search & Social Media.  The ideal candidate will have strong passion for social media and help develop POVs on industry trends and provide thought leadership pieces.  You’ll be working directly with a PMD for optimization, execution and reporting. Additionally, you will be collaborating with the account management, digital strategy team and external agency partners to identify market opportunities, define market segments and coordinate content development. Candidates will have 5-7 years of paid social experience and 2-3 years of team management of 2+ associates.


What You’ll Be Working On

  • Client communication
  • Strategic planning and development
  • Team management and career development
  • Fostering partner relationship


How You’ll Excel In Your Role

  • Experience working with PMD such as Unified
  • Working knowledge of native UI such as Facebook Power Editor
  • Expert in social media platforms and their audiences (Facebook, Twitter, Linkedin, Instagram, Pinterest)
  • Understanding of dynamic pricing model
  • Familiar with 3rd party ad serving solutions
  • Automotive experience
  • Facebook Blueprint and Twitter Flight school certification
  • Communications skills to lead client and vendor calls
  • Ability to interact with people at all levels of an organization, fostering strong cross-functional teamwork
  • Organizational skills to prioritize team's task