Associate Account Director

11 - 15 years experience  • 

Salary depends on experience
Posted on 03/21/18
Washington, DC
11 - 15 years experience
Salary depends on experience
Posted on 03/21/18

Overview

Supports and guides day-to-day Account Management operations while working with team leader(s) and strategic partners to support client business.

Responsibilities

Strategy

  • Demonstrates a core understanding of relationship marketing tools and techniques
  • Participates in and contributes to overall planning process
  • Ensures agency deliverables meet client’s strategy and are cohesive with client goals and objectives
  • May crafts programs and product marketing strategies and analyses for clients
  • Reviews program results, research findings, segmentation data, competitive activity, etc., with
  • Account Management staff and other strategic partners across departments (e.g., Marketing
  • Intelligence, Strategy & Insights, Interactive Strategy, etc.) to identify marketing opportunities-
  • Utilizes analytic financial principles to refine program strategy (e.g., root cause analysis, yield/loss, allowable spend, etc.) as appropriate Client Relations
  • Acts as primary client contact on day-to-day program development and execution
  • Ensures client needs and deliverables are met on time and on budget in relation to all programs
  • Proactively solicits client feedback regarding agency performance and whether agency is meeting expectations. Alerts account leader(s) of client feedback results Works with account leader(s) on sell-in for new project ideas to client and utilizes additional agency and network resources
  • Works with account leader(s) to manage client expectations

 

Project Management

  • Plans and prioritizes account team work plan and delegates responsibilities
  • Assists with day-to-day account problem solving-Reviews initial and revised job-level budgets and reviews appropriate job-level tracking reports
  • Collaborates with account leader(s) to prepare annual client fee budget and to ensure budgets and forecasts are updated as needed-Collaborates with other strategic partners across departments (e.g., Marketing Intelligence, Strategy & Insights, Interactive Strategy, etc.) to develop forecast and inventory management

Staff Development/Team Building

  • Assists team leader(s) and strategic partners with the interviewing, hiring, training and evaluation of Account
  • Assists in new business development and presentations as requested

Qualifications

 

  •  Bachelor’s degree in marketing or related field plus ten years' experience in an advertising/direct marketing agency
  • 3+ years' supervisory experience-Financial/Pharma industry experience a plus with demonstrated integrated campaignexperience
  • Digital/interactive campaignexperiencerequired
  • Ability to lead & work across internal departments, independently & within a team matrix environment, to create & solve clients' marketing problems
  • Ability to offer proactive solutions and ensure successful progression without guidance when necessary
  • Comprehensive understanding of relationship marketing techniques and how they are utilized to deliver client objectives
  • Excellent communication skills, including but not limited to:
    • Writing long and short formats, presenting projects and listening to clients and working associates
    • Ability to prioritize, organize and multi-task effectively
    • Ability to exhibit client service approach with results-driven performance
  • Wunderman DC is an equal opportunity employer M/F/D/V. We are proud of our diversity.

2017-4490

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