Analyst, Exchange Analytics, MoPub

5 - 7 years experience  • 

Salary depends on experience
Posted on 05/21/18
San Francisco, CA
5 - 7 years experience
Salary depends on experience
Posted on 05/21/18

Analyst, Exchange Analytics, MoPub

Who we are

MoPub is the world’s leading ad server for mobile application publishers, designed to drive more ad revenue through a single solution. We offer the first comprehensive monetization platform for mobile app publishers that combines real-time-bidding, ad serving, cross-promotional capabilities and ad network mediation into one, easy-to-use platform. We are proudly a part of the Twitter Flock since October 2013.

The Role 

MoPub is looking for Revenue Analyst to help drive growth of the MoPub Marketplace. The Revenue/ Exchange Analytics work with virtually every team on the company to develop data-driven insights and strategies for both buyers and sellers to maximize their returns from the Marketplace. This is a key role in driving exchange growth and client satisfaction.

What you’ll do:

  • Use data to impact client and business success by providing reports, analysis, insights and actionable recommendations.
  • Consult both with clients directly and with the account management teams who support them to educate, share insights, discuss solutions and explain results
  • Develop strategies both for buyers and sellers to increase advertising revenue on the Exchange
  • Create data-driven hypotheses, test, evaluate and execute changes based on findings
  • Compile both exchange-wide and buyer or seller-specific reports highlighting challenges and opportunities
  • Serve as experts internally and externally on auction marketplace dynamics and industry developments that impact them
  • Develop and share monetization practices for buyers and sellers
  • Work with product management to integrate proven strategies into our products and with data engineering to expand access to data and improve efficiency in gathering them
  • Lead individual Exchange Analytics initiatives to develop better strategies, increase efficiencies or broaden education and awareness
  • Maintain and enforce high standards of rigor in data analysis

Who you are:

  • You have strong communication skills, both written and oral, including presenting complex analyses simply to different audiences
  • You are a self-starter with passion for making an impact and driving innovative change in the industry
  • You are highly proficient with Excel
  • You may have experience with SQL or Hadoop-query scripts


  • BA / BS degree with record of achievement; advanced degree a plus
  • Minimum of 5 years of experience in a digital advertising or data analytics role

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