Activation Manager Ad Sales Marketing

Lincoln Financial Media   •  

New York, NY

Industry: Media

  •  

Less than 5 years

Posted 106 days ago

This job is no longer available.

Description: Entercom Corporate Communication's Activiation Team within it's Ad Sales Marketing Department is seeking an Activation Manager to join their team!
The Activation Team executes national sales accounts post sale. Primarily the team executes everything from traditional radio campaign to producing high profile sponsorship events. On a daily basis, our team monitors the progress of each active promotion with the goal of delivering a successful campaign and seamlessly managing the client relationship. The Activation Team is made up of seasoned radio enthusiasts who are dedicated to the success of the clients and the success of the company.


Manager Job Responsibilities:

  • Manage campaigns from start to finish ensuring that they deliver on all clients KPI’s
  • Deliver detailed timelines to be followed throughout the entire campaign flight
  • Work closely with the Entercom legal department to ensure all campaigns adhere to legal guidelines
  • Provide heavy copy writing for spot scripts, newsletters, contest, website/banner language
  • Work closely with station/talent to ensure endorsements adhere to clients brand guidelines
  • Provide heavy winner travel fulfillment including, winner notification, legal releases, trip booking and when needed on-site activation with winners
  • When needed, oversee event execution including, product purchasing, shipment and storage, onsite signage, permits, venue management and communication ,onsite sampling, catering, artist and record label management, vehicle wraps , talent appearance scheduling
  • Heavy campaign trouble shooting
  • Manage budgets, invoicing and purchase orders

Qualifications:

  • 3+ years' experience as a promotion/programming/traffic or sales coordinator or manager (radio)
  • Bachelor's Degree in Marketing, Communications or equivalent experience
  • Stellar written and verbal communication skills
  • Team player yet self-motivated and driven
  • Proven organization skills with a high attention to detail

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