Account Executive

Leo Burnett   •  

Irving, TX

Less than 5 years

Posted 243 days ago

This job is no longer available.

ob description: Martin Retail Group, in partnership with Leo Burnett Advertising, has been serving the automotive industry for more than 30 years. We are one of the nation’s largest automotive advertising agencies and pride ourselves on providing the best retail automotive marketing solutions to our clients. Our services don’t stop there: we also provide advertising expertise to clients like Fifth Third Bank and Ace Hardware and continue to add new clients throughout the country.

Summary:
Coordinate the planning, development and execution of advertising activities for South Central Region Cadillac Local Marketing Associations (LMAs).

Responsibilities:
• Act as market expert for assigned South Central Region LMAs
• Interact with Integration Specialists, Martin Retail Group account management, creative and other service departments
• Analyze and present competitive creative and spending review
• Prepare for LMA meetings; write conference reports
• Research, preparation and presentation for client and internal meetings
• Execute production scheduling and follow-through
• Handle estimate, budget and billing management
• Facilitate client/agency communication regarding day to day implementation
• Provide support on Cadillac Regional business as needed
• Some travel involved. Market-specific LMA meetings monthly, usually involves one-day or overnight stay

Requirements:
• Minimum 4-year degree
• 3+ years agency experience
• Training in print and/or broadcast production with retail automotive, or retail account management experience is ideal
• Working knowledge of creative brief writing process and media planning discipline

Skills:
• Strong communication skills, verbal and written
• Presentation skills
• Organized and detail-oriented
• Analytical ability as evidenced by grades in technical subjects
• Creativity
• Leadership potential
• Confidence, passion, initiative
• Good interpersonal skills
• PC skills including word processing