District Manager

Salary depends on experience
Posted on 08/04/17
Less than 5 years experience
Retail / Diversified
Salary depends on experience
Posted on 08/04/17


The role of the District Manager is to drive the company’s key performance indicators by delivering an exceptional customer store experience through the Store

Managers that they supervise.


REPORTS TO: Regional Director

SUPERVISES: Store Management Teams



  • Motivate team through a compelling vision and direction to encompass American Eagle Outfitter’s Core values
  • Form partnerships with upward management and key business partners
  • Act as a leader amongst peers in the field and with Home Office
  • Lead consistent store visit evaluations and provide proactive feedback
  • Communicate clear expectations and hold the store teams accountable to achieving all brand, performance and behavior standards
  • Conduct productive conference calls & team meetings
  • Proactively seek personal learning and development opportunities

People Development

  • Recruit, hire, develop and retain top management talent for the region, to include filling all open positions in a timely manner
  • Develop an effective succession plan that lead to internal promotions
  • Train store management and create development plans
  • Recommend and approve all salaries and wage changes in conjunction with conducting and approving performance appraisals for management
  • Recognize performance issues in a timely manner and partner with Regional Director and Human Resources to develop action plans for resolution

Visual Merchandising

  • Ensure that all visual directives are executed seamlessly and within scheduled time frame and allotted payrollbudget
  • Maintain extensive knowledge of product assortment and key items
  • Communicate current trends and competitor strategies in the market
  • Ensure stores are properly assorted in partnership with Regional Director and Allocation
  • Analyze, identify and capitalize upon opportunities for increasing revenue and profitability

Drive for Results

  • Drive AE brand loyalty through demonstrating sales leadership, coaching and connecting with the customer experience
  • Establish and lead the execution of district business strategies to drive store Key Performance Indicator (KPI) results that maximize performance and
  • achievement of sales plan and goals
  • Control all aspects of the annual budget process, to include sales, controllable expenses, payroll and annual shrink results
  • Communicate business needs for the district and company that play an active role in driving results
  • Plan and execute effective, productive store visits reviewing KPI performance, Personnel, Visual Merchandising, Operations and key‐business initiatives
  • Hold Store Managers accountable for execution of all operational responsibilities and instill a high standard for compliance


  • Bachelor’s Degree in Business Administration, Supply Chain/Logistics, Finance, or related field required
  • 4 years of increasing experience in retail management; including minimum 2 years experience as a Store Manager
  • Overnight and daily travel is required
  • High degree of proficiency MS Office Suite, Outlook & Internet applications
  • Strong analytical, prioritizing, interpersonal, problem‐solving, presentation, budgeting, project management (from conception to completion), & planning


  • Strong verbal and written communication skills
  • Demonstrated collaborative skills and ability to work well within a team
  • Ability to work with and influence peers and senior management
  • Ability to work in a fast‐paced and deadline‐oriented environment
  • Self‐motivated with critical attention to detail, deadlines and reporting
  • Must be able to perform all essential job functions identified in the “District Manager essential job functions”
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