Solution Engineer

Merkle   •  

Detroit, MI

Industry: IT Consulting/Services


Less than 5 years

Posted 375 days ago

Our Story    The Solution Engineer position is a client-facing role requiring both programming and digital marketing knowledge. In particular, engineers need to know JavaScript and understand the challenges of working with the asynchronous nature of a web browser.   Key Responsibilities: 

  • Work with clients to document business model and analysis objectives
  • You will gather, document, and help guide client business requirements, key performance indicators and other functional and technical requirements
  • You will be a guide in the use of analytics products and the methods by which they can be used to effectively optimize online businesses, including, but not limited to:
    • Tag Management Platforms (Adobe, Tealium, Ensighten, Signal)
    • A/B/N Testing and Targeting Platforms (Adobe, Maxymiser, WebTrends)
    • Web Analytics Tools (Adobe, Google, WebTrends)
  • Interact frequently with clients via phone, email, and in-person with web developers, marketers, and analysts
  • Effectively present technical details to a non-technical audience
  • Communicate confidently and actively with customers throughout the project lifecycle
  • Work to educate clients on the standard methodologies in relation to the solution, their specific industry, and their key business requirements

  Key Skills and Experience: 

  • Two plus years of HTML/CSS experience
  • Solid JavaScript experience is a requirement. JQuery or other framework experience a plus, but is not a substitute for JavaScript understanding
  • General understanding of digital marketing tools and techniques
  • Interest in learning new enterprise analytics oriented tools
  • Backend programming a plus, preferably C# or Java
  • Experience with Adobe's Digital Marketing Suite will be a major plus
  • Experience with Google Tag Manager and Google Analytics will be a major plus