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    Leon Barsoumian

    Belmont, Massachusetts

    Managing Partner

    Marketing Analytics Advisors - Marketing Analytics Consulting Company

    Specialties

    Brand Marketing & Management

    Marketing Research & Analysis

    Digital Marketing & Social Media

    Communications & PR

    Editorial & Content Management

    Ask Me About

    Ad Tech
    Advertising
    Big Data
    Branding
    Customer Insights
    Lead Generation
    Marketing Technology
    Media Analytics
    Personalization
    Team Building

    People I've Reported To

    People I've Worked With

    People Who've Reported to Me

    Where I've Worked
    M

    Apr 2019 – Present

    Managing Partner

    Marketing Analytics Advisors - Marketing Analytics Consulting Company

    Oct 2016 – Apr 2019

    Senior Vice President, Data & Analysis

    DigitasLBi

    Jun 2011 – Oct 2016

    Senior Vice President

    Havas Worldwide

    Mar 2008 – Jun 2011

    Associate Director, Strategy and Analytics

    DigitasLBi

    Jan 2006 – Apr 2006

    Analyst, Integrated Analytics

    Arnold Worldwide
    G

    Oct 2004 – Jan 2006

    Marketing Manager

    Geoff & Drew's - Online Dessert Gift Company

    Jan 2004 – Mar 2004

    Allocation Analyst

    TJX Companies
    P

    Jan 2003 – Jan 2004

    Marketing Analyst

    Photo Processing Retailer
    B

    Nov 2001 – Jan 2003

    Marketing Assistant

    Bear Stearns & Co
    Where I've Studied

    2007

    MBA, Marketing and Strategy

    BABSON COLLEGE

    2001

    Management Information Systems

    BOSTON UNIVERSITY - School of Management

    Ask Me for a Referral

    Marketing Analytics Advisors - Marketing Analytics Consulting Company

    In the Media

    Social Media