Brad VanAuken

Honeoye Falls, New York

President/Founder, Brandforward, Inc

Experience at:
Rochester Institute of Technology, Unilever, Element K (now Skillsoft)

I’m interested in mentoring people from:

    Ask Me About

    Brand management
    Digital marketing
    Marketing management
    Marketing research
    Product development
    Project management
    Public relations
    Team building

    People I've Reported To

    People I've Worked With

    People Who've Reported to Me

    Where I've Worked

    2012 – 2016

    Adjunct Professor

    Rochester Institute of Technology

    2008 – 2009

    Brand Management & Marketing Facilitator


    2000 – 2002

    Vice President of Marketing

    Element K (now Skillsoft)

    1995 – 1998

    Director - Brand Management & Marketing

    Hallmark Cards, Inc

    1995 – 1997

    Adjunct Professor

    Avila University

    1992 – 1995

    Marketing Manager, Ambassador Food Team

    Hallmark Cards, Inc.

    1991 – 1992

    Business Marketing Manager, Ambassador Everyday Counter

    Hallmark Cards, Inc.

    1988 – 1990

    Senior New Business Strategist, New Product Discovery and Development Division

    Hallmark Cards, Inc.

    1987 – 1988

    Product Development Manager

    Hallmark Cards, Inc.

    1986 – 1987

    Project Manager, Product Innovation

    Hallmark Cards, Inc

    1984 – 1986

    Assistant Product Manager

    Hallmark Cards, Inc.

    1999 – Present


    Brandforward, Inc
    Where I've Studied

    Hallmark Cards/University of Kansas Executive Development Program

    Bachelors, Management

    Rensselaer Polytechnic Institute

    Masters, General Management

    Harvard Business School

    Leading industry expert and published author on brand management and marketing

    My top skills are creativity, brand development, interpersonal skills, analytical skills, influencer ability, business sense, digital marketing experience and extensive hands-on experience.

    Ask Me for a Referral

    Brandforward, Inc

    In the Media

    Social Media