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    Bob OKeefe

    Newtown, Connecticut

    Principal

    ROI Marketing Consulting

    Specialties

    check markBrand Marketing & Management

    check markCommunications & PR

    check markMarketing Research & Analysis

    check markDigital Marketing & Social Media

    check markEditorial & Content Management

    check markMedia Production & Broadcasting

    Ask Me About

    B2B marketing
    B2C marketing
    Branding
    Customer insights
    Lead generation
    Marketing operations
    Media planning
    Product Marketing
    Strategic Planning
    Team building
    Where I've Worked
    R

    Jan 2018 – Present

    Principal

    ROI Marketing Consulting
    D

    Sep 2015 – Nov 2017

    CMO and SVP Marketing

    DuPont Fabros Technology
    N

    Jan 2013 – Sep 2015

    Senior Vice President Marketing, Business Management and Business Development

    NTT Communications
    S

    Jan 2010 – Dec 2012

    Vice President Global Marketing - Retail

    SanDisk, division of Western Digital
    S

    Jan 2010 – Sep 2012

    VP, Retail Marketing

    SanDisk Corp
    S

    Jan 2009 – Jan 2010

    Partner / Marketing Innovation

    Stages of Innovation
    Frontier Communications logo

    Jan 2006 – Dec 2009

    Vice President, Marketing Consumer/residential (b2c) and Business (b2b)

    Frontier Communications
    Frontier Communications logo

    Jan 2006 – Jan 2009

    Vice President, Marketing

    Frontier Communications
    Frontier Communications logo

    Jan 2006 – Jan 2008

    Vice President, Consumer Marketing

    Frontier Communications
    B

    Jan 2004 – Jan 2006

    Principal, Lead Business Consultant - Marketing Planning / Devel

    Bridge Consulting
    T

    Jan 2002 – Jan 2004

    Vice President, Marketing / CMO

    TIA, Inc
    D

    Jan 1985 – Jan 2002

    Director, Worldwide Marketing, Product Management and Business D

    Duracell Batteries
    D

    Jan 1999 – Jan 2001

    Director, Worldwide Business Development and Trade Marketing

    Duracell Batteries
    D

    Jan 1997 – Jan 1999

    Manager, Worldwide Business Development and Trade Marketing

    Duracell Batteries
    D

    Jan 1993 – Jan 1997

    Worldwide Trade Marketing Manager

    Duracell Batteries
    D

    Jan 1991 – Jan 1993

    Strategic Marketing Manager

    Duracell Batteries
    D

    Jan 1989 – Jan 1991

    Product Manager

    Duracell Batteries
    D

    Jan 1988 – Jan 1989

    Associate Product Manager

    Duracell Batteries
    D

    Jan 1986 – Jan 1988

    Assistant Product Manager

    Duracell Batteries
    D

    Jan 1985 – Jan 1986

    Brand Assistant

    Duracell Batteries
    (

    Jan 1984 – Jan 1985

    Promotions Analyst

    (S.P.A.R.), Inc
    Where I've Studied

    BS, Marketing/Management

    Clarkson University

    MBA, Business Administration

    Clarkson University

    People I've Reported To

    People I've Worked With

    People Who've Reported to Me

    Ask Me for a Referral

    ROI Marketing Consulting

    In the Media

    Social Media