The Myers Group
The Myers Group

The Myers Group

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Myer is an Australian mid-range to upscale department store chain. It trades in all Australian states and one of Australia's two self-governing territories. Myer retails a broad range of products across women's, men's, and children's clothing, footwear and accessories; cosmetics and fragrance; homewares; electrical; connected home; furniture; toys; books and stationery; food and confectionery; and travel goods.

Myer's primary department store rival is David Jones. Myer has long been Australia's largest department store by revenue and store count.

Myer's current brand ambassadors are Elyse Knowles, who was signed in 2018, and Kris Smith. In 2019, Myer engaged Australian actress Asher Keddie as the brand's 'Style Ambassador', and Western Australian Indigenous model Sarsha Chisholm as the brand's 'Youth Ambassador'. The department store also engages a number of other personalities, including Rachael Finch, as 'fashion ambassadors'.

Australian model, and Miss Universe 2004, Jennifer Hawkins was the long-serving 'face of Myer' for 12 years, until her departure from the role in 2018.
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