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Sean John is a privately held fashion lifestyle company created by music mogul Sean Combs. The line made its fashion debut with a mens sportswear collection for the spring 1999 season. Individuals of note who have represented the brand in advertising and marketing include Combs himself, musicians Nelly, T.I., Mariah Carey, Nas, Fabolous, Usher, Pharrell Williams, Mary J. Blige, Rick Ross, Mack Wilds, and Busta Rhymes, actors Jamie Foxx, Penélope Cruz, Jussie Smollett, and Vincent Pastore, athlete Dwyane Wade, fashion models Tyson Beckford, Naomi Campbell, and Channing Tatum, and many notable DJs. In 1998, Sean Combs launched a signature collection of sportswear under his given name, Sean John. Since its launch, Sean John has enjoyed critical and commercial success with revenues now exceeding $525 million annually. Sean John has often appeared at the award ceremony for the Council of Fashion Designers of America (CFDA) held annually in New York. For five consecutive years, from 2000 to 2005, Sean John was nominated for its excellence in design. In 2004, Sean John was awarded the CFDA Mens Designer of the Year award.[citation needed]

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