Pircher Oberland Spa is an Italian company operating in the field of sustainable timber construction, DIY and garden furnishings. The company was founded in 1928, and in 2010 it was awarded the Red Dot Design Award for its modular wooden construction system, Planit. Pircher Oberland Spa was founded by Josef Pircher in 1928, who opened a sawmill in Toblach, in the northern Italian province of South Tyrol. From 1956 he was supported by his son Reinhard, who later on would enlarge and diversify the company. The company remains under the management of the Pircher Family. In 1968 the company produced its first original French sauna, and in 1978 it entered the DIY market with its "Holzmarkt" product line. The warehouse and logistics of Holzmarkt products moved to Bondeno di Gonzaga in 1990. Lamellar wooden beams have been produced since 1992. In 2003 a new logistics and CRM centre open in Rolo. The same year Reinhard Pircher died, and his son Christian took over the company management. As of 2010, the company has 178 employers and a portfolio of 20,000 products, produced in five different factories in Italy. The company philosophy is based on a respect for nature .