The Mitchell Madison Group (MMG) is a global management consulting firm that focuses on improving financial and operating performance for major corporations. Originally founded in 1994 and re-launched in 2003, it is today widely recognized as a leader in the areas of Strategic Sourcing, Performance Improvement, and Big Data Analysis. Unlike most traditional management consulting firms, the majority of Mitchell Madison’s revenue is derived from success fees rather than time-based billing. In 1992, a group of McKinsey partners in New York left the firm to start a Financial Services Group at A.T. Kearney, a Chicago-based competitor. The relationship soon soured as A.T. Kearney was in the process of selling itself to EDS, an IT outsourcing conglomerate. As a result, the original Mitchell Madison Group was co-founded by Vikas Kapoor in a management buy-out with about 120 professionals in 1994, and doubled its revenue year on year. The firm experienced rapid growth in the 1990s, primarily on the back of its successful Strategic Sourcing practice, serving many of world’s largest Financial Institutions. With a global footprint of 16 offices and almost 1,000 employees, Fortune magazine named it one of the top 50 firms to work for in 1999. The firm was sold in late 1999 for about $300MM to USWeb a Web design company which expanded during the dot-com boom into management consulting. Subsequently, USWeb merged with Whitman-Hart, another consulting firm based in Chicago. The combined company, a merger of equals, had over 10,000 employees with annual revenues exceeding $1BN and soon renamed itself to marchFIRST. With the burst of the dot-com bubble, marchFIRST went into bankruptcy in April 2001 and its assets were liquidated.