MINDBODY Inc NASDAQ: MB was founded in 2001.It provides cloud-based business management software for the wellness services industry. MINDBODY serves about 35 million consumers located in over 130 countries and territories. It provides business management software and online scheduling platforms for over 58,000 health and wellness businesses globally. The companys clients include Bikram Yoga, and New York Health & Racquet Club.ClassPass is one MINDBODYs technology partners using MINDBODYs API to power the inventory on the ClassPass app. According to Institutional Venture Partners, MINDBODY is the largest global provider of online business management software to the beauty, health and wellness industry. MINDBODY was originally known as HardBody software. The latter was co-founded by Blake Beltram and Rick Stollmeyer in 2000. The company was later incorporated as MINDBODY in 2001. In 2005, MINDBODY Online was launched and it later received its first private funding round of $1 million in November 2005 from Tech Coast Angels and Pasadena Angels. The companys first round of institutional investment came up in April 2009 to the sum of $5.6 million from Catalyst Investors. The company received more investment in August 2010 to the sum of $14 million from Bessemer Venture Partners and Catalyst Investors with an initial portion of $11 million while the remaining $3 million was to be exercised at any time within 36 months. It received another round of funding in November 2012 of $35 million from Bessemer Venture Partners, Institutional Venture Partners, and Catalyst Investors. According to Rick Stollmeyer the CEO, the funds from that round would enable the company to expand globally to link the 2 million beauty and wellness businesses operating worldwide with the hundreds of millions of consumers who can use their services.
In February 2015, MINDBODY acquired Fitness Mobile Apps for an undisclosed amount. At the time of the acquisition the company was creating customizable applications for iPhone, iPad, and Android platforms. MINDBODY went public in June 2015 raising $100M USD in capital. In October 2015, MINDBODY integrated its MINDBODY Connect app with Fitbit, making it possible for app users to connect their Fitbit activity trackers to view personal activity data achieved during workouts scheduled at MINDBODY businesses. In September 2016, MINDBODY acquired HealCode, a technology company that designed web tools for the fitness and wellness industry. In October 2016, MINDBODY integrated with Under Armour’s MyFitnessPal app to make it possible for app users to find and book fitness classes throughout the United States directly through MyFitnessPal.