These may include: developing scenarios, cases, high-level requirements, workflows, conceptual diagrams, information architecture, visual interface design, interaction flow, wireframes, low-fi and hi-fi visual mockups, click-through prototypes, as needed for each product.
As the Performance Marketeer, you will be expected to leverage your expertise in performance marketing combined with strong analytical skills to scale new and existing businesses and ensure commercial success.
Lead performance marketing activities with direct responsibility for strategizing all aspects of digital campaigns: campaign conceptualisation, keyword/placement research, account structuring, ad rank improvisations, conversion funnel optimisation & reporting.
Create visually striking, modern interfaces that are elegant & effective design experiences and/or solutions for our/our customers' requirements with easy to understand, aesthetically appealing and consistent user oriented design.
These products involve myriad technologies, diverse platforms, complex algorithms and latest application paradigms such as ajax, nosql databases, eventual consistency, distributed queues and are deployed across hundreds of servers in a super-scalable fashion where a 10ms delay in response time could mean the difference between success and failure.