Majesco Entertainment Company (formerly Majesco Sales, Inc.) was an American video game publisher and distributor founded in 1986, headquartered in Edison, New Jersey, United States. In December 2016, the company merged with PolarityTE, a biotech firm, and formally dropped out of the entertainment business. Majesco was first known as a reissuer of old titles that had been abandoned by their original publisher. By cutting the prices and eventually arranging the rights to self-manufacture games for both Nintendo and Sega systems, the company found a sustainable market niche. Later, Majesco arranged with Sega to manufacture a version of its Genesis (known as Mega Drive outside North America) 16-bit console, which had been superseded by the 32-bit Saturn. It released this in 1998 as the Genesis 3 and followed up with a version of the handheld Game Gear called the Game Gear Core System.