Kids II, Inc. is an infant and toddler product manufacturer based in Atlanta, Georgia. The company designs, manufactures and markets Bright Starts, Baby Einstein, Comfort & Harmony, Ingenuity, Taggies and Oball brand products. Kids II has international affiliate operation locations in Australia, Canada, Europe, China, Hong Kong, Japan, Mexico and South Africa. In 2013, Kids II has more than 400 products under its brands. Ryan Gunnigle is the companys president and CEO. The firm was originally named Pansy Ellen Products, and was founded in 1969 primarily as an infant bath and toy manufacturer. In 1992, the company debuted its products in Toys "R" Us stores. The company re-branded in 1993 and changed its name to Kids II, Inc. Kids II began licensing for Disney in 1999.