HomeStars.com is a Canadian company which publishes reviews written by homeowners about home improvement professionals such as repairman, contractors, renovators, and retailers.
HomeStars was formed in 2006 by Nancy Peterson. The Globe and Mail ran a feature on the company shortly after its foundation. The company began as an online community of homeowners, sharing reviews based on their personal experience to help other homeowners find reputable contractors. Each review can contain details on the delivery of the work, the contractor's work habits and the quality of the follow-up. Similar to other review sites such as TripAdvisor, contractors are able to respond to any reviews that are written about them.
The National Post announced in 2015 that HomeStars had over two million companies listed on its website and hundreds of thousands of consumer reviews about those contractors. In 2015, ProfitGuide ranked HomeStars as the 77th fastest growing company in Canada. Its founder and CEO, Nancy Peterson, won an award in 2015 as one of Canada's top female entrepreneurs, where she ranked in 71st position.
When a homeowner submits a service request, the HomeStars rotation system is activated. This system sends the homeowner three proposals from three different companies ready to provide the requested service. The homeowner then has the option to choose one of these three companies to hire based on their HomeStars profile, online portfolio, and customer ratings, among other factors.
Highest paying job titles at HomeStars Inc. include Senior Full Stack Software Engineer, Back-End Software Engineer, and Data Engineer