DataXu

DataXu

DataXu is a software company that produces the cloud-based DataXu Platform, and founded the OpenRTB consortium. DataXu uses combinatorial algorithms originally developed for guiding NASA’s Mars mission plans by company co-founder, Willard Simmons, while Simmons was attending his graduate studies at the MIT aeronautics and astronautics lab of Professor Ed Crawley. Wikipedia

DataXu is a software company that produces the cloud-based DataXu Platform, and founded the OpenRTB consortium. DataXu uses combinatorial algorithms originally developed for guiding NASA’s Mars mission plans by company co-founder, Willard Simmons, while Simmons was attending his graduate studies at the MIT aeronautics and astronautics lab of Professor Ed Crawley. Wikipedia

Aug 11, 5:03 PM

DataXu's OneView data activation platform allows customers, like independent agency Duncan Channon, to enrich, amplify and activate cookie-based data into other types of identifiers. Discover the benefits now: http://bit.ly/2f5malD

Aug 2, 5:03 PM

Turning video advertising on its head, read how DataXu is looking to improve the Video Market. http://bit.ly/2wgfjJg

Jul 12, 5:03 PM

Sharing risk creates joint success for advertisers, agencies and ad tech partners. Learn about 4 models of engagement for programmatic partnerships in this white paper: http://bit.ly/2sYBhly

Jul 3, 5:03 PM

Use these 7 tips to create an effective #AdCampaign and make the most of your media dollars http://bit.ly/2toRBu2