Work with the technical contributors, including engineers and designers, to determine and commit to an implementation schedule and delivery; define, establish, and analyze metrics that provide insights to our customers, products, and business.
Develop operational changes and make improvements, to ensure optimum ROI's are achieved; plan and manage staff schedule in accordance to budget and/or business needs by utilizing the staffing model for the business.
Develop and deploy a comprehensive email testing strategy for optimal delivery times, messaging, offers, and personalization; identify and prioritize opportunities for email triggers, personalization, targeted offers, testing, and segmentation.
Successful startup experience with a direct to consumer product preferred as well as an infectious passion for the joy of food; oversee and successfully execute all marketing campaigns from idea to execution.
Lead the end-to-end product planning process, including ideation, project planning/scheduling, product refinement, go-to-market planning, and product launch of all our e-commerce, web, and media channels and products
The Category Manager is responsible for driving category management principles through the application of strong, proactive data analytics and consumer/shopper insights. This role is primarily responsible for meat and perishable product categories, and will partner with internal teams to understand priorities, identify strategic opportunities to differentiate vendors, build and nurture key supplier partnerships to drive down costs and increase quality of ingredients