Charming Charlie is a women’s contemporary jewelry and accessories retailer. Launched in 2004 by Founder and Chief Executive Officer, Charlie Chanaratsopon, the brand is known for merchandising its assortment of product by color, which includes fashion jewelry, handbags, accessories, apparel, footwear, and more, ranging in price from $5 to $150 for select limited edition items. The company has over $500M in sales and has more than 350 global retail stores across the United States, Canada, and the Middle East. In June 2015, the company opened its New York City flagship store situated at 445 Fifth Avenue. The 16,000-square-foot store features three floors, two of which are allocated to retail space, with the third housing the brand’s press office.