Bluegreen Corporation is an American private vacation ownership company based in Boca Raton, Florida. Currently a wholly owned subsidiary of BFC Financial Corporation with around 4,500 employees, the company provides vacations at 60 company-managed resorts on a time-share basis, with alternative resort and cruise options available through upselling and third-party exchanges. Bluegreen makes its services available to other resort operators on a fee-for-service basis. Originally a land-sale company founded as Patten Realty Corporation in 1966, Bluegreen until 2012 also developed land into residential and golf course communities. The company currently has three primary divisions: Bluegreen Resorts oversees the time-share program, Bluegreen Vacations manages the Bluegreen Vacation Club point system, and Outdoor Traveler markets Bluegreen programs at Bass Pro stores. Beyond Bass Pro, Bluegreen also has ongoing partnerships with companies such as Choice Hotels International. In 2012 Bluegreens profits came to $458 million and total assets equaled $1.08 billion. Bluegreen’s philanthropic efforts include support of such organizations as the American Red Cross and JDRF. Bluegreen Corporation was formed in Massachusetts in 1966 as Patten Realty. Founder Harry Patten had previously worked in sales at American Central, a developer of vacation home sites, and by 1964 he had saved enough to develop a single property himself. Purchasing a $15,000 parcel in rural Stamford, Vermont, Patten took on a partner and headquartered the business in the 25-room Stamford estate. Their original core business was regional in scope. Patten Realty would purchase large tracts of undeveloped or lightly developed land, usually with token down payments, from farmers unable to market it themselves. Then they paid to have the land subdivided and would resell the resulting 5- to 20-acre parcels to city dwellers as recreational or potential property. Patten branched off as an independent developer after ten years, and in 1976 he incorporated the business as Patten Realty Corporation. In 1982 Patten Realty Corporation opened its first regional office branch in Portland, Maine. Annual sales increased more than tenfold, to $35 million, between 1981 and 1984 as Patten expanded outside the Northeast, and Patten was named by Fortune as one of 1985’s “50 Most Fascinating Business People.” Patten Realty Corporation went public with an initial public offering in November 1985, and in 1986 it was listed on the New York Stock Exchange as Patten Corporation, or Patten Corp. By January 1986 Patten Corp. was "the biggest gainer on the New York Stock Exchange," after its stock prices quadrupled in one year. With branches in fifteen states by early 1986, by the end of 1986 Patten Corp. remained the third fastest-growing company on the exchange. From the midpoints of fiscal 1986 through 1987, profits increased 175%, and Patten Corp. had total assets totaling $324 million by March 1988, as compared to $14 million four years earlier. Debt also increased in that time to help finance land purchases from 1987 and 1988. By the end of 1988, Patten Realtys annual revenue equaled $120 million, with net earnings of $15.1 million. In the late 1980s the company faced a bout of bad publicity over allegedly deceptive marketing, with several New England states opening investigations into the companys sales practices. While denying any wrongoing, in 1989 Patten settled with New York, Vermont, Massachusetts, Maine, and New Hampshire by agreeing to refund consumers "who could prove they were deceived" on issues such as lease details.
Highest paying job titles at Bluegreen Corporation include HR Business Partner, Talent Acquisition Manager, and Director of HR Business Partners