4+ years of agency brand planning experience working hand in hand with creative, account, and media teams.Obsessed about spotting big ideas and making great creative work that people feel proud of. Comfortable leading complex qualitative/quantitative studies and presenting them in sleek decks
Partner with copywriters and other creative team members to generate breakthrough concepts that meet and exceed the requirements of the creative brief. Lead and motivate a creative team to develop and deliver integrated projects on time and budget.
Develop and support social marketing strategies that deliver on performance results and client business objectives. Has an analytical approach and in-depth knowledge of both traditional and interactive research resources. Has a working knowledge of analytic tools and can use them to evaluate performance metrics.
Accountable for the handling of all aspects of the planning, negotiating, implementation and tracking of digital media campaigns. Develop and maintain media plans, analyze and optimize efforts as well as monitor all approvals and client budgets. Primary client contact for online media planning and maintain client relationship while managing expectations. Lead client presentations and status calls