Establishes, develops and maintains business relationships with current customers and prospective customers in the assigned territory/market segment to generate new business for the organization's products/services.
The BDR aligns with corporate long-term strategic goals, builds key customer relationships, identifies business opportunities, negotiates and closes business deals and maintains extensive knowledge of current market conditions.
Must be expert with direct business to business (B2B) sales for large, turnkey systems incorporating sortation and transportation systems such as RFID trackers, barcode scanners, and intelligent conveyors featuring load balancing, volume regulation, and redirection systems.
Achieve or exceeds sales objectives through education, fair and balanced promotion of product features (including benefit/risk profiles) of assigned products among physicians and other healthcare providers in assigned territory.
Source and develop potential client relationships and actively manage existing client base; identify opportunities for increased revenue and volume, working toward client / product penetration of full product slate.
Understand and comply with applicable laws, regulations and rules set forth by Federal, State and Local governmental authorities including, but not limited to: reporting of device complaints, accurate recording and reporting of financial transactions and other reports determined by Stryker policy, and the Federal Anti-Kickback Statute.
Managing the HP supplies business in the U.S. through effective account planning (assortment, promotion, advertisement, operations, etc), while driving over quota revenue performance and market share gains with reseller partners.