In this role, you will provide feedback to the Marketing Team on effectiveness of marketing programs and provide recommendations for improvement, to promote the development of stronger corporate sales and marketing initiatives
The Marketing Manager is focused on the development and execution of brand and product strategies for the brand portfolio. A successful candidate is a well-rounded retail or CPG marketing professional with experience in brand and channel management, communications, and promotional development.
In this role, you will develop and Execute marketing strategies that increase brand preference within the channel. Includes traditional and digital media, new product launches, retail/co-op advertising, promotions, pricing, sales team and associate training, and assortment decisions. Role will analyze and track programs versus stated goals.
In this role, you will lead the overall strategy for successful search marketing globally by building and coordinating a shared vision with extended departments gaining support for strategic initiatives and balance the needs of multiple stakeholders.
In this role, you will develop and communicate value propositions optimized for the market segment; understand market goals and priorities and translate them into focused down steam marketing objectives.
The Search Manager - Paid is accountable for successfully managing Paid Search campaigns for company clients. The primary responsibilities in this role is to be the go-to expert, successfully leading the day-to-day management of complex and sophisticated Search campaigns.
The Senior Marketing Manager, Woodcare / Olympic is responsible for driving brand agnostic strategies that deliver top line and bottom line growth and profit for the interior and exterior Woodcare/Olympic categories.
In this role, the selected candidate will collaborate with Product Management and Marketing Communications to turn strategic marketing initiatives into integrated communication plans that align with campaign objectives, target audiences, positioning, program details, budgets, and success metrics.
In this role, you will be responsible for the creation, selling and execution of account specific, integrated, marketing plans that support brand and account specific business objectives. Plans will help drive Reebok footwear and apparel sales.