Plan national promotions, at times ensuring deals with third parties, and coordinate with functional groups for execution to include internal reporting, logistics management, marketing plan and agency management.
Implement integrated marketing plan to extend core communication strategies across all elements of marketing mix, including advertising, online, in-store, PR and consumer activation / promotional platforms.
The Brand Creative Marketing Manager is responsible for driving creative briefs, creative strategy, creative development (including management of complex video and photography productions), stakeholder management, agency and creative partner management, budget management and the integrated go to market process across multiple projects and campaigns.
The Branded Project Manager is responsible for the strategic and tactical management of branded video opportunity from pre-sales through launch. This position works closely with internal stakeholders to ensure that programs are executed to the highest standards of both BuzzFeed and the sponsoring partner.
Introduce our products to brands and agencies through meetings, speaking opportunities, and written materials.Provide feedback to our product and business teams about the needs and successes in the market.
Lead expansion of innovation pipeline across portfolio, working and leading cross-functional teams through concept development, validation, product development, and commercialization in the stage/gate process.
Collaborate with the Integrated Marketing and Pricing and Inventory teams to create sales materials and sponsorship packages to provide the sales team with the most up to date information on opportunities for revenue growth.