Create compelling collateral, in partnership with Product and Marketing teams, which highlights the features, benefits, and varied use cases of Lotames products and solutions to Lotames key client types, including publishers, brands, and their agencies around the world.
Initiates and executes digital marketing efforts to enroll and deepen relationships with the company Preferred segment customers. Supports efforts aligned to the Preferred Rewards digital strategy for clients eligible and enrolled in program.
The Marketing Product Manager is responsible for a range of products within the outdoor product category and works to identify, develop, merchandise, and market new products that create consumer demand and profitably satisfy consumer needs whilst holding strategic retail slots.
Plans, organizes, and controls an assigned product line from conceptual stages through product life cycles to optimize profit and meet marketing, financial, and corporate growth objectives by performing the following duties.
Reporting to the Senior Director, Product Marketing, the position utilizes Envisions campaign management tools, creative collaboration and marketing strategy within a team of peers to achieve defined marketing revenue and budget targets for assigned programs.
The Campaign Strategy/Operations Manager will be a key member of the Marketing Operations team responsible for the successful implementation, management and day-to-day operations of marketing technologies and automation systems.