Create end-to-end device experiences for C-Suite Executives across a variety of exclusive engagements from CIO Summits to NFL Suites to increase Surface & Windows device recommendation and purchase propensity.
The Marketing Manager will also shape the customer experience and website design elements, from detail page to all marketing messages, to ensure that the right voice and high-quality content are maintained.
The Marketing Manager will be responsible for the planning, budgeting, executing and optimizing marketing campaigns that drive efficient growth for our products. The role will require knowledge with a wide range of marketing disciplines including direct response, affiliate marketing, non-traditional marketing and online merchandising.
In this role, you will actively build and develop GDC program plans working in concert with stakeholders within the C+E integrated marketing team as well as business owners in the field and segment teams.
Take an active accountability in helping develop and implement our vNext Direct Business programs including analytics that support extending existing product/service areas in our Direct business framework.
This person will be responsible for defining and executing the product marketing narrative and go-to-market strategy for the companys cloud-based, workflow analytics and business process intelligence capabilities of the Work flow Platform.
Responsible for defining our positioning and messaging to customers, creating the most compelling content to help customers understand the use cases and value propositions, and building the right programs to increase awareness and adoption.
The ideal candidate will also be a self-starter, endlessly curious & constantly seeking new learning across Amazon and our industry, detail-oriented & extremely organized, capable of dealing with ambiguity & scoping new areas, and comfortable working with teams, vendors, and senior management.
The Content Marketing Manager Associate will collaborate with other members of the team to create high-impact marketing materials and fulfill content requests such as event content, Brainshark, case studies, emails, fact sheets or one-pagers, blog posts, and social media content as requested from supported teams.
Responsible for working across Engineering to deliver tools, resources and programs that matter to customers in the vertical and contribute to the developer community strategy to ensure apps are being developed for the vertical.