In this role, the selected candidate will own campaigns from end to end - manage the daily set-up of one-time and automated email campaigns including creating and editing email templates, manage targeting and segmentation, scheduling, editing, and deployment to drive program adoption at scale.
As part of the digital products marketing group, we operate in one of the most diverse businesses at Amazonempowered to explore new ideas, channels, and tools, setting the stage for how well do business tomorrow.
In this role, you will identify and communicate key responsibilities and practices to ensure the organization promotes a successful attitude, confidence in leadership, and teamwork to achieve business results.
In this role, the selected candidate will determine the appropriate methods and systems to measure and monitor marketing effectiveness, including direct sales, traffic, brand awareness and consideration.
In this role, you will design, write and test highly effective email programs to improve demand generation and attendee communications; partner with internal teams to develop marketing plans that improve the event experience.