The Marketing Operations Director is responsible to help create an environment and culture that enables the hospital to fulfill its mission by meeting or exceeding its goals, conveying the hospital mission to all staff, holding staff accountable for performance, motivating staff to improve performance and being responsible for the operation of the department, measurement, assessment and continuous improvement of the department's performance.
The director of sales and marketing will work with the national director of sales and local marketing in planning and directing initiatives necessary to meet the business objectives of the sales office.
The Director of Sales and Marketing will work with the National Director of Sales and Local Marketing in planning and directing initiatives necessary to meet the business objectives of the Sales Office.
The incumbent leads the planning and execution of digital marketing efforts, focusing on opportunities to increase traffic and revenue, communicates key initiatives, dates and promotions, and stays abreast of changes in the online marketing environment to support the objectives of the organization.
The Senior Director of Marketing is responsible for managing the direction and execution of the companys visual branding/look-and-feel, as well as all digital/print communications strategies and programs including global websites and intranet, SEO/SEM/social/inbound marketing programs, press and analyst relations, trade shows/event planning, advertising, demand generation, and collateral materials.