Collaborate with multiple internal and cross functional teams to develop go-to-market plans and programs across multiple marketing channels that best leverage available promotional tactics techniques (e.g. budgeting, channel mix adjustments, media profile, etc).
Responsible for the coordination and implementation of Packaging and Localization initiatives for carrier account mobile products (phones, wearables, tablets, accessories, immersive products, PC's, and IOT). Comprehensive ownership for the project management of SEA mobile packaging, which includes prepaid and postpaid retail boxes, inbox collateral, localization, production and sample approvals.
In this role, the selected candidate will ensure overall success of marketing technology implementations, focusing on the client relationship, financials, project delivery, resourcing, and overall program health.
Maintains proficiency in and updates portions of enterprise information and knowledge repositories and processes (I.E. SAP); provides assistance as needed for reporting, planning, budgeting and personnel development.
Develop winning campaigns, measure results and present all information in real time to stakeholders; optimize Client's conversion funnels to drive website visitors to become loyal members, and members to become subscribers.
The Senior Manager of Marketing and eCommerce Team Training will be responsible for identifying learning needs and driving solutions, including onboarding curriculum and continuous functional learning.
Identify key target accounts and programs, create/goals/objectives to expand their product use. Drive to uncover insights and best practices from these operators and accounts and leverages them into new business opportunities.
The FMOM is responsible for bringing a data-driven approach to planning for sales strategies and tactics for supporting the salespeople with plays and events to effectively connect with their customers and build a healthy pipeline.
Work closely with AHA/ASA National Center online community managers to ensure integration and brand visibility and exposure. Prior familiarity with social media analytics, Adwords/Google Analytics a plus.
The Channel and Field Marketing Manager will develop and execute the marketing strategy and programs for Company Sales Teams and key channel partners to generate demand and contribute to pipeline creation.