The Digital Marketing Coordinator will work on resurrecting the website updates and contribute to writing the blog page. The social media channels have been dormant and the Digital Marketing Coordinator will revive the companies social media presence.
In this role, you will be responsible for the creation, testing and execution of marketing emails and custom landing pages, using a marketing automation platform, Microsoft Dynamics CRM/ClickDimensions.
In this role, you will work closely with the communications and marketing team to develop and execute the company digital strategy, ensure brand integrity, design and produce marketing collateral, and participate in the development of new web - based projects.
As Event Marketing Sales Coordinator you will learn industry, research with subject matter experts, devise market segmentation strategy for targeted industry events, guide database research teams, extract and manage targets from existing database, collaborate on event messaging and digital content strategy, deploy various creative email marketing tactics, manage inquiries and close engagement gaps, launch any multi-channel marketing strategy for event including strategic partnerships, digital media and public relations.