In this role, the selected candidate will develop and deliver overall Imaging and/or Mobile line product/marketing strategy. Includes global SKU management, competitive analysis, market trends, and becoming a category guru.
In this role, you will be expected to know Intel products well, research and analyze competitor's products and strategies and orchestrate outbound campaigns for maximum impact and reach e.g. videos, demos, collaterals e.g. white papers, app notes, web content management, roadshows etc.
In this role, you will be responsible to interface with product marketing groups, product management and r&e to insure alignment of strategic marketing goals in specific vertical markets. Insure hardware and software goals are consistent and coordinated for strategic market initiatives.
In this role, the selected candidate will manage advertising / public relations and communication activities within the context of the overall corporate plan for the achievement of short and long term business objectives, increased profit and market control; as defined and communicated by higher management.
In this role, you will be responsible to develop and maintain current competitive marketing information for review and response. Work with key stakeholders (e.G. Sales, and customers) to identify and implement effective marketing messages.
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$100K to $166K -Berkeley, CA
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