Execute upon our expanding email marketing programs, including but not limited to store marketing campaigns, sales agent outreach, post-purchase and transactional messaging using advanced segmentation. Reduce opt-outs, increase cross-brand engagement, and leverage technology to automate increased personalization and retargeting opportunities.
Develop go-to-market plans for digital marketing campaigns to drive qualified leads and increase conversion via Sales programs and generate break-through analytical insights that drive significant response improvement, CPA efficiencies, or revenue improvement.
This role will co-develop and drive the marketing strategy for GE Healthcare's cloud imaging applications to help ensure the business achieves its growth and share goals while optimizing commercial execution.
As a Channel Marketing Manager, you will lead digital campaign strategy for our regional campaigns from beginning to end. You will interface with key regional stakeholders to identify and prioritize regional opportunities to drive impact.
Establish and strengthen relationships with client c-level face-offs, business and technical buyers, and key project stakeholders. Network with industry leaders, as well as business partners, accenture alliance partners, industry vendors, competitors, and participates in key industry forums.
In this role, you will support the execution of enterprise and local campaigns, trade shows, customer events, advertisements, promotions and other events Strategically implement and manage enterprise marketing tools to support sales objectives.
Create global monthly customer newsletter in partnership with editorial team. Partner with key content and product leads to facilitate editorial calendar that aligns with key engagement KPIs by segment type.