The Product Marketing Manager will lead the marketing efforts for Digium's Business Communications Solutions including its Switchvox on-premises business phone system and its Switchvox Cloud phone service offering.
In this role, you will be responsible for conceptualization, definition, and strategy, estimating market potential, competitive analysis, and articulation of product marketing needs, planning new product launches, analyzing potential product enhancements, and updating product plans for existing products.
In this role, you will manage technical aspects of key marketing systems used to generate, distribute, and report on leads.Establish and maintain scalable processes that ensure best practices in campaign and lead management.
In this role, the selected candidate will work closely with the marketing and product marketing teams to create customer facing presentations, videos, software demonstrations, and other collateral to communicate the value of companys BaseSpace Cloud offerings.
In this role, the selected candidate will write concise product requirements and work with Platform Product Management or external partners to ensure they are implemented, testing prototypes and providing timely feedback to ensure experience quality.