Collaborate with product management, development, and business development to create and execute marketing plans and outbound communication, including messaging, product launches, and campaign strategies. To execute your plans, you will partner with other marketing professionals focused on web design, graphic design, pr, advertising, and events.
In this role, the selected candidate will work closely with marketing team to maintain the marketing automation systems infrastructure, lead the development of multi-touch campaign upgrade program, and maintain the integrity of all communications, as well as lead flow and logic.
In this role, you will assist with site content creation for new or existing areas including new content and content revisions on relevant webpages, creation of content for new banners, web pages and forms, for all marketing campaigns.
In this role, the selected candidate must demonstrate a proven track record of managing Amazon AMS / Sponsored Products, Google Display Network (GDN), AdWords, Facebook Advertising, and direct media buys focused on CPA/CPI and ROI.