Incumbent will be responsible for establishing the vision and practices of creative work at APA. This individual will lead all creative work by the association, directly managing a central team of cross-disciplinary creatives while overseeing the quality of work done by creatives based in other departments across company.
Creative Output: Oversee creative and ensure high levels of quality of output and productivity from design and writing/editorial team while complying with project schedules, budget and workflow processes.
Lead development of global creative strategy and plans which are prioritized and integrated with corporate strategy and business objectives. Set and articulate the brand DNA. Voice, tone, look, and feel.