In this role, you will develop and implement social media and community strategies and best practices across various social media channels (i.e. Instagram, Facebook, Twitter, Pinterest, Tumblr, Youtube, etc).
In this role, the selected candidate will manage social media campaign execution and scheduling including day-to-day content sourcing and creation as well as post-campaign analysis; create and manage a loyalty/referral program to nurture our most influential users to drive interest in, and loyalty to our products.
In this role, the selected candidate will develop and oversee the global social media strategy, including company-wide programs, tools and infrastructure, employee training, governance and policy and management of the companys corporate social media properties.
The Manager of Social Media and Digital Content, reporting to the Vice President, Brand Marketing, is charged employing multiple Facebook, Twitter, Instagram, LinkedIn and YouTube accounts to engage with influencers, consumers, patients and potential employees.
In this role, you will manage and execute the overall social media and online community strategy to further strengthen engagement and increase brand awareness, including building an employee, executive and partner advocacy program.