The remit of this role will be to drive the product marketing function for Expedia Powered Technology, a new but growing area of the business focused on delivering new services to Expedias hotel partners using our assets in technology, data and marketing.
Work with product management team to develop, establish, and maintain comprehensive growth plans for product offering targeted at increasing our customer count, frequency of purchase and competitive share of wallet.
In this position, you will provide Sales team with effective selling tools such as product specifications, benefits and features, competitive comparisons, consumer insights and liaison with category management.
In this role, you will be responsible for strategy, business development and sales for the Go To Market business within Applied Technology. You will be responsible for identifying, recruiting and managing the appropriate skill sets for the organization.
The Product Manager plans, organizes and manages an existing portfolio of products, and crafts new products from existing product designs, from competitive analysis and from knowledge of the industry. Further, the PM manages and integrates new products and product changes throughout the company.
Contribute to the planning, creative development and implementation of integrated marketing communications to support various programs and strategies, offering solutions and recommendations to manager and other contributing team members.
In this role, the selected candidate will provide product marketing support for existing Electrical Safety product line, as well as, the development of product enhancements and new product developments which affect existing product lines.
In this position, you will lead within marketing and with other key departments (e.g., engineering, sourcing, supply chain, legal, creative services, market research) to develop and launch product and packaging innovations based on consumer needs and market opportunities/ trends.
In this role, you will develop and execute strategic plans for channel growth. Target, negotiate, initiate and evaluate marketing programs and promotional opportunities to maximize sales and profitability.
In this role, the selected candidate will
develop and lead implementation of marketing plan. In collaboration with the brand, the Marketing Manager will develop an integrated marketing plan, ensuring alignment of messages and optimizing outcome.